Direct Marketing (CRM) Jobs
A career in direct marketing / Customer Relationship Management may be for you if you are a fairly analytical individual who genuinely enjoys working with numbers.
This area of marketing offers roles with a range of different job titles including: Direct Marketing Executive / Manager, Subscriptions Manager, Campaign Manager, CRM / eCRM Manager.
But what does the actual day job involve?
Planning, executing and measuring direct response campaigns so 'things' where you can pin point when a customer is reacting. Direct response or ‘below the line’ channels include: email, direct mail, inserts, door drops and more. Every campaign is structured in the way that makes it possible to identify and report on when a customer has acted on it. By using techniques such as profiling and segmentation it’s easy to target only those exact customers that you believe your message will be relevant to. These campaigns focus predominantly on customer acquisition or retention, aiming to sell and cross sell.
CRM Managers are also in charge of defining ‘customer lifecycle’ programmes which sees customers receive set pieces of communications at specific points in time when they move though the customer lifecycle. All campaigns are analysed regularly and often determine which follow up activities should take place.
We work with businesses and Direct Marketing agencies across the entire South West of England on CRM related Jobs. Areas we cover include; Bristol, Bath, Somerset, Wiltshire, Gloucestershire, Hampshire, Dorset, Devon, Surrey, Oxfordshire and South Wales, specifically Cardiff, Newport and Swansea.
If you are interested in a career in Marketing, have a look at current jobs below or get in touch with our Marketing Recruitment Team for a chat.
— Fundraising/ Charity Marketing Agency
— Internal Communications
— Full service marketing agency
— Innovative Technology firm
£40,000 to £45,000
— Innovative Tech Business with an International Reach
— B2B Software Provider
— Varied Role & Growing Company
— Leading Law Firm
52 jobs found