CRM Planner/Manager

• Forward Thinking & Dynamic FS Business.
• Modern, High End Offices in Central Bristol. 
• Join a Friendly, Supportive & Exceptional Team.

We are working with a forward thinking Financial Services client in Bristol who are looking to hire an experienced CRM Planner/Manager on a 12 month Fixed Term Contract.  Covering a period of maternity leave, you will join a genuinely warm and supportive team, but you will need to hit the ground running as this is a fast paced and dynamic environment. 

What you’ll be doing

Joining the Customer Relationship Marketing Team you’ll own and create annual marketing plans to deliver channel targets.  You will create end to end campaigns that target different demographics and groups, at different stages of the buying lifecycle.  From new enquiries, to existing policy holders, and lapsed customers, you will deliver engaging campaigns across traditional and digital channels.  

You will be central to delivering successful campaigns and achieving the sales targets for a particular financial product.  You’ll manage the customer journey to ensure best results and drive growth, and will use customer insight to maximise performance.  

As well as this, you will lead trading meetings that pull together internal stakeholders and review campaign Management Information (MI).  You will provide customer storyboards that illustrate different perspectives and considerations of customer behaviour, and will adopt a test and learn approach.  Always keeping abreast of the market and products, you will use this knowledge to drive future campaigns.
 
What experience you’ll need to apply 
 

• Very good experience of delivering across direct marketing channels
• Previous experience within a planner or CRM role
• An analytical thinker, comfortable with numbers and data
• Experience in channel planning 
• Confident in your approach and ability to challenge the status quo 
• Experience with budget planning and analysis 

 
What you’ll get in return for your talents 
 
There is a competitive salary on offer, with a 10% completion bonus at the end of the 12 months.  You will get to work  in a creative, exciting office environment near the beautiful Bristol Harbour.  You’ll also be part of a culture that likes to give back to charity and really make a difference. 

What next

If you have good campaign planning experience across any industry, and love the sound of this role, then apply now or risk missing out!