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— Exciting Digital Brand
- Paid Search role crossing PPC and Paid Social.
- Well-established brand with strong digital presence.
- Significant budgets to manage and drive change.
This well-established brand based on the beautiful South Coast is looking for a new PPC Executive to join the team. Market leaders in their area, there is a significant budget in place to ensure they continue to go from strength to strength online and drive strong traffic to the website. It’s also a great place to work with an amazing culture of supportive colleagues.
What you’ll be doing
Reporting into the Digital Marketing Manager, you’ll have a wide range of paid search channels to work across including Google Ads, Bing and paid social (primarily Facebook). Often these roles are limited to PPC or Paid Social, so it’s great to have that breadth of experience in the position.
Working hands on with these channels the Digital Marketing Manager will help lead on strategy, leaving you to drive implementation yourself and continually refine / develop the paid search campaigns. A big part of this will be using your analytical ability, tools such as Excel and Google Analytics and an understanding of the wider business goals to ensure you have a solid return on investment.
What experience you’ll need
- Paid search experience agency or client side.
- Broad knowledge across paid social and PPC channels.
- Strong experience in managing Google Ads hands-on.
- Knowledge of other platforms would be a real plus, such as Bing and / or Facebook Business Manager.
- Excellent analytical ability to assess campaign performance.
What you’ll get in return for your talents
There is a competitive salary here depending on experience, so please enquire for more information.
Drop Marlie a line to hear more information on this one.
This job has now been filled but you may be interested in:
— Award-winning, client-side businessLocation:SalisburySalary:Circa £33kPlenty of scope for development and progression. Successful client-side company growing at pace. Excellent culture and benefits. This is a great opportunity for a PPC specialist to join a growing organisation, and have a key role in shaping strategy, executing cutting-edge campaigns and managing large budgets. What you’ll be doing As the Paid Marketing expert in the team, you will take ownership of the PPC strategy for the business; this includes managing campaigns across Google, Bing and Yahoo. You’ll also deliver Paid Social advertising campaigns across a range of platforms, i.e. YouTube, Facebook, and Twitter, and you’ll expected to use Google Analytics to monitor campaign performance, providing regular reports to management and using the insights gleaned to optimise future PPC activity. In addition, your remit covers budget management and allocation, leveraging the paid channels to move potential customers through the sales channel, running weekly testing on ad copy and proving recommendations on new and emerging paid channels. What experience you’ll need to apply Experience developing PPC strategies and managing campaigns. A good knowledge of wider digital marketing channels, i.e. SEO and Social Media. Reporting skills and the ability to use analytics tools to monitor performance. Data-driven mind-set and a creative flair. What you’ll get in return for your experience A salary of circa £33k is on offer, alongside a stream of great benefits. These include: 24 days holiday plus bank holidays, pension scheme, private medical insurance, free parking and discounted gym membership. What's next?Please send through your CV to apply and to receive more information.