Retail Marketing Manager
— Huge Global Company
- Strong/well known brand.
- Great company culture and environment.
- Manage a high performing team.
This well known brand are looking for an experienced Marketing Manager to join their Castle Cary offices and own their Retail arm. Working across a portfolio of FMCG products you will manage a highly engaged and performing team of 4 to deliver the Retail channels strategic sales and marketing objectives through a category first approach to the market. This is a strategic role where you will manage a large budget to deliver omnichannel campaigns and further develop the brand.
What you'll be doing
Following a period of sustained growth it will be your role to continue this whilst developing a 3 year marketing plan. You will manage all aspects of the marketing advertising and promotional budget, whilst engaging with key internal stakeholders.
It will be your responsibility to develop annual national media plans to reach more of the right target customers and further increase the market penetration. This is a big consumer brand with big plans, and you will have a high performing team to help you achieve your goals.
You will be a natural leader, and this is vital to the role, you must be able to motivate those around you to deliver fantastic results and have proven previous experience. Ideally you will have experience within an FMCG environment, activated the brand through trade and consumer channels. Although there is a separate digital team, you will implement some digital elements within the omnichannel campaigns, which will be around new product launches and things such as brand awareness campaigns.
What experience you'll need to apply
- Strong marketing experience with previous line management responsibility
- Experience with managing a product portfolio and product launches
- Ideally you will have worked within an FMCG environment
- Good broad marketing campaign experience
- Great verbal and written communication skills
- A relevant degree or professional qualification is desirable
- A natural leader and motivator
What you'll get in return for your experience
Along with working with a great FMCG product, you will be joining a fantastic company with genuine career options and opportunities. You will inherit a highly motivated and engaged team, and will be rewarded with a competitive salary and bonus, excellent benefits, and a role that you can make your own.
If this sounds like the role for you then apply now or contact Chris (01179 269530) for more information.Back to jobs