Creating teams. Shaping futures.
This job is no longer available.
You can view related vacancies or set-up an email alert notification when similar jobs are added to the website using the buttons below.

13th Sep

Digital Marketing Manager - Paid Channels

— Leading European eCommerce Business

Salary: Competitive
Location: Cologne, Germany
Type: Permanent
Ref: 9453

Description

  • Fantastic opportunity based in Cologne, Germany.
  • Successful brand with huge investment.
  • Senior role with ownership of the PPC strategy.

The primary purpose of this role is to create and execute the Pay-Per-Click (PPC) acquisition marketing strategy for all international eCommerce stores, by obtaining new leads and customers through effective PPC campaigns. Working in a fast paced, international environment, the role will be hands-on with a great deal of autonomy and responsibility

What you’ll be doing 

You will take charge of PPC acquisition marketing across international markets, managing the strategy and execution of campaigns, and deliver them against aggressive eCommerce growth targets. Using a hands-on approach, you will guide the wider performance marketing team to implement a global marketing strategy, supporting and training digital marketing juniors and interns. 

Regular analysis of campaign performance will be vital; you will then use these insights to generate suitable optimisation strategies and be responsible for the creation and presentation of monthly reports on this. 

You will be required to collaborate with your marketing colleagues to maintain a consistent brand voice and message across all channels. In addition, you will work closely with the Digital Merchandising Manager to employ a structured conversion optimisation process using A/B and MVT testing of landing pages. 

What experience you’ll need to apply

  • Significant experience running paid digital advertising campaigns, preferably within an eCommerce environment.
  • A deep understanding of high performance SEM Marketing.
  • Strategic, analytical and creative, with excellent communication skills.
  • A proven track record of success within a competitive market.
  • Commercially driven and able to come up with creative solutions to difficult challenges.
  • Experience in working with popular Performance Marketing tools, such as AdWords, Bing Ads and Bid Management tools. 
  • Knowledge of Facebook Ads, YouTube ads, display and retargeting tools is a plus.
  • Excellent understanding of Google Analytics as well as Microsoft Excel.

What you’ll get in return for your experience  

A competitive salary is on offer, dependent upon experience. Please enquire for further details.

What's next?

Send through your CV and get in touch with Rina for more information!

Back to jobs
 

This job has now been filled but you may be interested in:

 
Array
13th Dec

SEO & PPC Executive

— Thriving Software Company

Salary: £25-35k
Location: South East England and Coast, London
Type: Permanent
Ref: 9938
Array
7th Dec

Head of Digital Marketing

— Amazing Consumer Brand

Salary: competitive
Location: Gloucestershire, Bath, Bristol, Somerset, Wiltshire
Type: Permanent
Ref: 9928
Array
4th Dec

Senior Product Manager

— Cycling Content Platform

Salary: £Flexible on experience
Location: SW Bris, Glos, Som, Wilts, Bristol, Bath
Type: Permanent
Ref: 9581
Array
26th Nov

International Marketing Manager

— Luxury Retail Product

Salary: Circa £50k
Location: Dorset, SW Bris, Glos, Som, Wilts
Type: Permanent
Ref: 9876
Array
18th Dec

Head of CRM

— Hugely Successful International Company

Salary: £70-80k
Location: South East England and Coast, London
Type: Permanent
Ref: 9963