SEO, Content and Social jobs and careers
A career in SEO can be based in-house or agency side and is a path with amazing progression opportunities. It stands for Search Engine Optimisation, meaning the goal is to improve your natural search ranking on search engines such as Google, Bing and Yahoo.
A career in content is a strategic marketing role and is all about managing online content platforms and implementing a strategy across a number of media platforms. This role includes social media management, copywriting, search engine optimisation and general day-to-day creativity. Content jobs can be agency based or in-house where you’ll work directly for one organisation.
A career in social media marketing is broad and comprehensive. It can be based in-house working directly for one brand, but is often agency based, meaning multiple channel management. This kind of marketing role is all about staying on top of industry trends and following a defined, targeted strategy that generates likes, shares, and gains positive attention from the follower base. This particular career path involves engaging with the right people, sharing relevant and original content and strategically recognising how each social channel works.
Typical role titles include
Head of SEO
Head of Content
Social Media Executive
Social Media Assistant
Social Media Manager
Head of Social Media
Career progression example
Head of SEO
At an entry level, Junior/Graduate SEO/Content/Social media Executives on average will be earning between £18k-£22k. At mid-level, you’d be looking to earn £25k-£30k, and seniors would be looking to earn £40k+.
Is it right for me? The skills it takes…
The skills needed across SEO, Content and Social Media do vary depending on the role and goals of the business. SEO tends to require a more technical skill set, while Content and Social require more creative mindsets to engage their target audience.
What qualifications does it take?
You will usually need a foundation degree or diploma or experience within a relevant subject. These include communications, marketing, English, PR and creative writing.
Our latest jobsSearch all jobs
— Successful client-side businessLocation:CheltenhamSalary:£25-30kExcellent culture and benefits package. High-performing and collaborative team Established Financial Services company. This is a great opportunity to develop your career within an established business in Cheltenham. As the Content SEO Executive, you will be responsible for the delivery of a compelling SEO content strategy to drive growth in SERP visibility, site visits and levels of enquiry in line with overall business objectives and targets. What you’ll be doing Your day to day will involve management and optimisation of existing website content, including FAQs, blogs, guides and landing pages, working closely with the Technical SEO Executive. You’ll manage content through the sign off process, including agency copy, in addition to writing regular blog content and creating campaign content / new product landing pages to meet business requirements. With support from the Technical SEO Executive, you’ll carry our ongoing landing page audits, performing rewrites where necessary, and run H1 and meta data tests in line with keyword research, competitor analysis and best practise Outreach. Furthermore, you’ll ensure that all website content is search friendly and optimised, and carry out keyword research for gap analysis and to support new content opportunities and campaigns. What experience you’ll need to apply Relevant SEO & digital content experience, ideally within the financial services sector. Proven experience of following SEO best practice with regards to content production. Exposure to SEO tools (e.g Screaming Frog, MOZ, SEMrush, Ahrefs, Search Console) and web analytics tools (e.g. Google Analytics, WebTrends). Excellent copywriting and communication skills. Strong team player Ability to work in a fast-paced environment. Commercial acumen. What you’ll get in return for your experience This is a great opportunity to be part of a transforming business and you will be rewarded by a highly social team culture and competitive salary of up to £30k. You will also receive a fantastic benefits package, which includes 25 days holiday, life assurance, and excellent facilities (gym, café, restaurant). What's next?Please send through your CV to Rina for more information.
— Household nameLocation:High WycombeSalary:Up to £50kExciting opportunity to join a highly reputable market leader. Own strategy and manage large scale campaigns. Make a real impact. A really exciting opportunity has arisen for an SEO Manager to join a huge UK household brand. While this dynamic business has achieved some good results in SEO, there is significant room for improvement, which is where you come in. What you’ll be doing This role covers all aspects of SEO, so you will need to have a broad and thorough skillset in order to really shape the overarching strategy. You will be responsible for creating and implementing strategy and measuring and reporting on performance, working alongside their chosen SEO agency. Your role will focus on both on page and off page SEO activity. Day to day you’ll manage the website architecture, content and link building, alongside tracking, reporting and reviewing website analytics and organic campaigns. You’ll work in tandem with the content and PPC teams, creating and optimising engaging content to drive SEO and maximising the relationship between SEO and PPC to drive search traffic and revenue. There’s a massive opportunity to make a positive impact here, the team are always striving to improve on previous successes and push their reach forward. What experience you’ll need Proven experience with hands-on technical SEO. Extensive experience leading, shaping and executing SEO strategy. Thorough understanding of Google Analytics and Webmaster Tools. Familiar with SEO tools i.e Screaming Frog, ahrefs, Moz, Buzzstream and other standard SEO software. Strong track record leading SEO in a fast paced, agile business with measurable results. Highly results driven, understanding the importance of SEO within a business. Motivated to take on a new challenge where you’ll have the autonomy to make a significant impact. SEO experience from an eCommerce environment would be ideal. What you’ll get in return A salary of up to £50k is on offer here (dependant on experience). There is also a discretionary company bonus and benefits including free gym, free parking, excellent training and development and life insurance, to name just a few. What's next? Please get in touch with Hannah to hear more about this role!
— Innovative SaaS Start-upLocation:Central LondonSalary:£28k plus equityRapidly growing Tech business. Socially responsible business mission. Great location in central London. This is a truly exciting opportunity to join a fast-growing SaaS start-up at the beginning of their journey. To help them push forward, they are looking to bolster their Marketing team with a driven and dynamic Digital Marketing Executive. They have some lofty ambitions, and you’ll be a key part of helping to increase their user base by 15% a month and growing revenue 10x in the next year. If you’re interested in being in on the ground floor of something amazing, then check out the details below and get in touch. What you’ll be doing Reporting directly to the Chief Marketing Officer you’ll be a digital whizz who’s able to drive online customer acquisition across a complete spectrum of digital channels, but with a slight leaning towards SEO. You’ll execute insightful multi-channel campaigns as part of a small dynamic team, and leverage Google Analytics, Ads and Search Console to monitor and report on the performance of your activities. Using SEO best practice, you’ll research and create engaging, keyword-optimised content, and use a variety of CMS (including Wordpress), to upload and edit this. You’ll also use Mailchimp and other email platforms for email marketing, and proactively engage with the community through Social Media. What experience you’ll need to apply Excited by digital and even more excited to work in a start-up Have 2+ years’ experience in a broad Digital Marketing role – SEO, Email Marketing, Social Media, PPC Have a strong command of English and good copywriting Organised, enthusiastic and proactive. What you’ll get in return for your experience A salary of circa £28k, alongside equity options and the opportunity to work for a highly innovative tech business. What's next?This is an urgent requirement so please send your CV to Rina to be considered.
— Thriving Mobile App businessLocation:Central BristolSalary:Up to £28kJoin a growing team of digital specialists. Competitive salary and great benefits. Central Bristol office. An extremely successful and well-funded Mobile App based business with a mission of greening the planet is in the process of growing their digital marketing team as they continue to innovate and expand. I’m looking for a Content/SEO Manager to be a part of this talented team. They recently featured in Apple’s ‘app of the week’ with over 180,000 users having launched around just 18 months ago. It’s a very exciting time to join. What you’ll be doing Working closely with the Head of Growth Marketing and the wider marketing team, your role will focus on producing and optimising content. You’ll get stuck in building links by creating engaging content, working collaboratively with freelance copywriters to ensure content is the very best it can be, as well as managing outreach projects, keyword research and more. You’ll also utilise your analytics skills through optimising SEO conversion tests on the website and Youtube channel, monitoring the SEO health of the website using tools like Ahrefs and managing and optimising ASO tests on the app store. Essentially we’re looking for someone with a blend of creative and analytical skills to work collaboratively with the wider team in order to map out content sharing and boost the overall SEO to drive further growth. What experience you’ll need Solid experience and a keen interest in copywriting and content is key. Strong Excel and basic data analysis skills. Strategic and analytical mind set with a creative eye. Knowledge of SEO, content marketing, link building best practice etc. would be ideal but we’re open minded on level of experience here. Proven ability to perform independent research and construct content ideas that align with SEO strategy. Proactive, flexible team player with a strong work ethic. Interest in gardening and plants etc. would be beneficial but not essential. What you’ll get in return for your talents You will receive a salary dependent on experience (in the bracket of £20-28k) along with an array of great benefits including 25 days holiday, generous pension, flexible working hours, great tech, free fruit, team socials/days out, central location, a flat structure, autonomous working and more. You’ll be a part of a forward thinking, collaborative team with very exciting growth plans. This business are really going places! What’s next? For more information and to apply, please contact Hannah at ADLIB.
— Thriving Digital AgencyLocation:BristolSalary:Up to £40kShape SEO and play a key role in the agency. Brand new specialist role for the agency. Great culture and sociable office. We’re searching for an impressive Senior SEO Manager to join an impressive digital agency with ambitious growth plans based in central Bristol. You’ll get stuck in creating and executing SEO strategies with both an on-site technical and off-site perspective for a number of the agency’s key accounts. What you’ll be doing You will be responsible for producing and implementing SEO strategies to help grow rankings for clients and ultimately deliver award-winning campaigns. Your day to day will focus on growing organic traffic through building content plans, executing link building campaigns and content generation. It’ll be up to you to deliver SEO on-site technical audits and off-site link research, as well as creating and promoting valuable content with the view of earning higher rankings, growing traffic and improving audience engagement. You’ll consistently suggest new SEO and content strategies to clients whilst reporting and updating them on campaign performance, developing solid relationships along the way. As this is the first specialist SEO role for the agency, you’ll be hands on to begin with but will eventually have the opportunity to build a team around you which is super exciting. This is a great opening for someone looking to drive their career forward and progress with a forward thinking agency long-term. What experience you’ll need Extensive SEO experience ideally gained agency side. A clear and up-to-date understanding of SEO best practices. Background in building links and obeying best practices. In-depth knowledge on the on-site technical side of SEO. Experience with industry SEO tools including Moz, Ahrefs, Majestic, Raven, SEMrush, Screaming Frog. Strong Excel skills for data analysis and manipulation. First-rate written and communication skills. Commercial acumen with the ability to juggle multiple projects at any given time. Management experience would be ideal. What you’ll get in return for your talents There is a competitive salary on offer here, entirely dependent on experience but in the region of £30-40k, in addition to benefits which are available on request. It’s also worth noting that the culture here is really fantastic – well-established client base and a lovely team with a relaxed but ambitious feel. What comes next? Please get in touch with Hannah to hear more about this role.