Together for Short Lives – Client Case Study

Outsourced Recruitment Partnership – Maternity Cover for a Marketing Manager.

Disciplines: Marketing

Client Overview: Together for Short Lives (TFSL) is a national charity dedicated to supporting children and families facing life-limiting or life-threatening conditions, ensuring they receive the highest quality care and make the most of every moment together.

The Challenge

TFSL needed an experienced Marketing Manager on a full-time contract to cover a maternity leave. With the need for immediate cover, they sought candidates who were not only highly skilled but also aligned with their compassionate values.

Key challenges included:

• Urgency – securing the right candidate quickly to ensure continuity.
• Specialist skill sets – finding someone with strong marketing expertise and charity sector understanding.
• Culture fit – attracting individuals who share TFSL’s empathy-driven mission and values.

Our Approach / Solution

TFSL engaged ADLIB exclusively to manage this hire as an Outsourced Recruitment Partner. We:

• Launched a TFSL-branded recruitment campaign across targeted advertising channels, including our website.
• Leveraged our extensive networks and established social media presence to reach the right audience.
• Focused on candidates who were immediately available and demonstrated both technical skills and the empathy needed for the role.

The Outcome

• Delivered a strong pool of qualified candidates, all aligned with TFSL’s values and available to start quickly.
• Presented a curated shortlist of five top candidates.
• Four candidates were invited for interviews, leading to a swift and successful hire.
• The entire recruitment process was completed in less than a month.

Role Filled

Marketing Manager (Maternity Cover)

ADLIB Teams involved:

• ADLIB Marketing Recruitment team