Strategy Director

Are you a visionary strategist with a passion for driving transformative CRM marketing solutions? I’m excited to represent one of my favourite clients, a cutting-edge Digital/CRM marketing agency based in the South West, in their search for a talented and dynamic Strategy Director/Head of to join their growing team.

Company Overview:
Our client is a forward-thinking CRM marketing agency renowned for crafting innovative and data-driven strategies that empower their clients to build lasting customer relationships. With a track record of delivering exceptional results, they pride themselves on pushing the boundaries of traditional marketing and consistently exceeding client expectations.

Role Overview:
As the Strategy Director, you will play a pivotal role in shaping and executing client strategies that drive engagement, loyalty, and growth. You will lead a team of strategic minds, collaborating closely with cross-functional teams including creative, analytics, and technology experts to deliver holistic and impactful CRM campaigns.

Key Responsibilities as a Strategy Director:

• Develop and execute strategic CRM marketing plans that align with clients’ business objectives.
• Lead and mentor a team of strategists, fostering a culture of innovation, collaboration, and excellence.
• Partner with clients to understand their unique challenges, translating them into actionable strategies.
• Identify trends, insights, and opportunities within customer data to inform campaign direction.
• Collaborate with creative and technical teams to translate strategic vision into compelling campaigns.
• Monitor campaign performance, analyse data, and make strategic adjustments to maximize effectiveness.
• Stay up-to-date with industry trends and emerging technologies to drive continuous innovation.

Qualifications and Experience:

• Proven experience as a Strategy Director within the CRM marketing landscape, marketing agency experience is a must.
• Strong leadership skills with the ability to inspire, mentor, and guide the strategy team.
• In-depth knowledge of customer segmentation, journey mapping, and data-driven marketing.
• Exceptional analytical skills and the ability to derive actionable insights from data.
• Excellent communication and presentation skills, with the ability to engage clients and internal stakeholders.
• Previous marketing agency experience is preferred, showcasing your ability to manage multiple client relationships.
• A passion for staying ahead of industry trends and a commitment to continuous learning.

The successful applicant will also be required to go into the Bristol office 2 days a week.

Application:
If you are a Strategy Director/Head of with a knack for driving impactful CRM marketing campaigns, we want to hear from you! Join a team that thrives on innovation and creativity, delivering results that reshape the marketing landscape.

To apply, please submit your CV or contact Theo @ ADLIB to find out more!