Agency Salary Guide: North West, North East and the East Midlands

What are the average salaries typically received for Agency roles in the North-West, North-East & the East Midlands?

In this guide, we look at the average salaries for Agency roles in the North of England including the East Midlands, shedding light on crucial factors influencing pay scales and considerations beyond just the numbers.




How do we benchmark Agency salaries?

At ADLIB, we’re always keeping close to market trends and how things can fluctuate between organisations. Here, we aim to provide an overall range of salaries based on the spectrum of roles in the North-West, North-East & the East Midlands.

What to consider when assigning a salary to a role

However, it is worth noting that salary isn’t everything, and there are lots of other important factors to consider when wanting to attract the best talent. These factors include but are not limited to:

  • Hybrid working patterns
  • Flexible hours
  • Bonus schemes
  • Clear progression plans
  • Learning and development budgets
  • Wellness vouchers
  • Maternity and paternity pay
  • Pension contributions
  • Health insurance schemes
  • Discounted gym memberships
  • Social activities
  • A focus on employee wellbeing
  • Inclusive working environment

Comprehensive Salary Guide for Digital Marketing roles in the North of England & East Midlands:

This guide provides salary bandings for various sector roles and their respective job titles, including:

  • Board and C-level
  • Branding
  • Digital
  • CRM
  • Client services
  • Account management
  • Integrated
  • PR
  • Strategy



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Marketing Agency Client Services & Strategy’

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Jess Marsh