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Digital and UI Design jobs and careers

A digital design career involves creating designs for online channels; this could be websites, microsites, email campaigns, digital advertising, motion graphics, app design (Android or iOS) or specific user interface design. Infographics and digital documents could also fall under digital design in some cases.

Why consider a career as a Digital/UI Designer?
If you’re an innovative thinker with a keen eye for design and visual concept, a role within digital design or UI design is an ever-changing field that allows you to marry your imagination to a wide range of digital media including apps, advertising, websites and digital documents. It’s fast moving and a high growth area across the UK.

What a career or job in Digital and UI design may entail…
Depending on your team structure, you could be working collaboratively with Developers and UX professionals as well as other Designers to deliver finished digital designs. Whether you work for an agency or in-house, you will utilise your creative skills and eye for detail to bring graphics, visual effects and animations to life.

Typical role titles include
Digital Designer
App Designer
Motion Graphics Designer
UI Designer
User Interface Designer
Digital Creative
Creative Digital Designer

Career progression example
Head of Digital Design
Digital Design Lead
Digital Design Manager
Head of App Design
Head of UI

Salary Benchmarks
At an entry level, junior/graduate Digital and UI Designers on average will be earning between £20k-£26k. At the mid-level you’d be looking to earn £26k-£35k and seniors would be looking to earn £35k+.

Is it right for me? The skills it takes...
As part of a digital design role, some HTML / CSS may be required, generally speaking not to an advanced level though as this will be fulfilled by the development team. A digital design career is very collaborative, therefore you should also have strong communication skills. Digital Designers are often very intuned with current trends, technology advancements and user experience trends. 

What qualifications does it take?
To become a Digital or UI Designer, you will usually need a foundation degree or diploma within a relevant subject. These include graphic design, digital media, graphic communication, illustration and fine art.


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  • 29th Oct

    Digital Art Director

    — Digital Agency in central Bristol

    Bristol / Remote
    Join a digital first agency who work with globally recognised consumer brands. Form a key part of a talented studio to deliver on digital campaign briefs. Be part of a sort-after culture and working environment where progression is possible. We’re looking for a Digital Art Director, on a Mid-Senior level to join a digital first agency with their HQ based in Bristol. This is your chance to join a forward-thinking agency to help deliver creative on a variety of channels for one of the widest known consumer brands globally. What you'll be doing Forming part of a talented, close-knit creative team, you’ll be delivering digital designs for consumer brands across various digital channels including web, apps and email.  Reporting into the Creative Director, you’ll be working shoulder to shoulder with a collaborative team of specialists, including Designers, strategists, copywriters, and developers to name a few. This role calls for a digital creative with a holistic approach; you’ll be able to visualise and deliver digital designs from the seed of an idea to polished and effective solutions that drive tangible results. With a user centred approach to digital, you’ll be familiar with UX principles and planning the customer journey at every step. In this role you’ll be working closely with the agency's strategists to plan UX, taking your designs through wireframes and prototypes, then executing high fidelity digital designs. The agency works with some big-name consumer brands, and this role will focus on one of their key accounts in the main. With that in mind, we’re looking for a Mid-Senior with the ability to get under the skin of a brief and deliver on projects, along with the confidence to pitch ideas to both the client and the wider team. Due to COVID the team are working fully remote, but eventually will be looking to move back to a studio when the time comes. What experience you’ll need Commercial background in digital design within an agency environment. Knowledge of user centred design principles and modern user interface design standards. A portfolio full of digital designs (inc. responsive web, web apps and campaign.) Examples showcasing your concept workings i.e sketches and scamps. Fluent in Adobe Suite and wireframing / prototyping tools such as Adobe XD and Sketch. A true team player who can collaborate will with specialists such as devs and strategists. Experience leading on briefs and presenting ideas to clients. Animation and motion graphics skills also desirable but not essential. What you’ll get in return for your experience You’ll join an agency with a reputable culture and gain the opportunity to work with some globally recognised brands. You’ll receive a competitive salary and join a close-knit creative team who really care about your career development. What’s next Apply with an up to date CV + portfolio to be considered.
  • 29th Oct

    Senior Digital Designer

    — Creative Digital Agency

    Oxfordshire / Remote
    Join a digital agency with an impressive portfolio of clients. Lead on a variety of digital design briefs. Form a pivotal part of a small creative team. We’re looking for a Senior Digital Designer to join a creative digital agency in Oxfordshire. With an impressive portfolio of clients this agency delivers creative across a range of digital disciplines, all from a beautiful studio location. What you'll be doing Reporting into the Creative Services Director, you’ll play a core part of leading the creative output for the agency as part of this small, talented team. There’s huge opportunity here with an existing portfolio of household names, so you’ll be leading on some exciting digital projects from the word go. In this role you’ll be working on a variety of digital briefs from responsive web to digital campaign, online reports and motion graphics. Being a digital first creative agency, a user centred approach is essential to bring to the table. You’ll pair knowledge of UX principles with pixel perfect design craft to produce digital solutions for multiple platforms, that will include responsive solutions that are both web and mobile friendly. You’ll play a pivotal part of the agency’s offering, presenting ideas directly to clients and senior stakeholders alike, along with inspiring their in-house Midweight Designer. You’ll naturally put your ideas to paper, visualising your ideas through sketches and scamps, with the ability to bring people on board with an engaging approach. The agency produces a high volume of engaging motion content so ideally, you’ll have some experience storyboarding to visualise concepts to pass on to motion specialists. We’re looking for a digitally savvy designer, who’s both conceptual and process driven, who’s up to date with the latest technology trends and always pushing for innovation. Due to COVID the team are working mostly remote, but eventually will be looking to move back to the studio full time. What experience you’ll need Commercial background in digital design within an agency environment. Knowledge of user centred design principles and modern user interface design standards. A portfolio full of digital designs (inc. responsive web, web apps and campaign.) Examples showcasing your concept workings i.e sketches and scamps. Confident guiding or mentoring junior designers. Fluent in Adobe Creative Cloud. Experience leading on briefs and presenting ideas to clients. Familiarity with storyboarding for motion design / animation. After Effects skills also desirable but not essential. What you’ll get in return for your experience You’ll gain a competitive salary, private travel and healthcare along with a fanastic culture and a beautiful office space. You'll also have the opportunity to inspire others and lead on creative as part of a small team who work with some first-class clients! What’s next Apply with an up to date CV + portfolio to be considered.
  • 29th Oct

    UX/UI Designer

    — Top Rated App Team

    Circa £34k
    Create products that make a positive difference to people’s lives. Work on a service with over 3 million UK members. Take ownership of user experience and visual design for the team. We’re looking for a UX/UI Designer to join a product team in Nottingham. This multidisciplinary design role will be part of a highly successful and rapidly growing health tech business. What you’ll be doing Started 15 years ago and with over 400,000 active users per month you’ll be stepping in to lead the design and UX for an already very successful product. Taking over the reins of the founder you’ll focus on delivering a great user experience for their native Android & IOS app. You’ll be working closely with a team of developers and product people to create and test new functionality as well as to streamline existing journeys. Currently the app focuses on healthy eating but there are opportunities to diversify and offer new health and fitness features to their audience, you’ll have plenty of opportunity to push the product forward alongside an ambitious team. As the sole designer you’ll need to be confident creating mobile and web design concepts, wireframes and prototypes to test with users (predominantly A/B testing) then carry through solutions to high fidelity visuals. Your focus will largely be around the native app but you’ll also support across the website and help to develop the companies brand guidelines for digital overall. What experience you’ll need Previous experience in a design role working on native mobile applications (Android / IOS), preferably on subscription-based services. A portfolio showcasing your process and relevant design work. Previous experience of working to agile in cross functional product teams. A strong communicator and collaborative design style. What you’ll get in return You’ll enjoy great benefits such as Bupa health insurance, a bonus, access to a brand new high spec office space and lots of companywide socials (when Covid allows). What’s next Please apply with an up to date CV and portfolio of relevant work to be considered.  
  • 22nd Oct

    Midweight Art Director

    — Charity Clients

    Bristol (Remote)
    Upto £30k
    Create meaningful campaigns for a variety of good causes. Partner with a Copywriter to produce concepts as a team. Enjoy working as part of a small independent agency crew. We’re looking for a Midweight Art Director to join a Bristol based agency. In this role you’ll create integrated campaigns for brands in the charity sector. The agency is based in Bristol but working remotely currently and will maintain good flexibility long term. What you’ll be doing As an Art Director you’ll be partnered up with a copywriter of the same level and crafting ideas together, you’ll be supported by a senior Creative Team and experienced Creative Director. The agency is well established in the sector and is trusted by their clients to deliver impactful creative that brings fresh thinking to the space. You’ll be working across all channels including (but not limited to) direct marketing, digital, video and TV. Working with clients in the charity sector makes for a rewarding career. You’ll need to be genuinely passionate about helping charity brands elevate their comms and understand that working in this space often comes with tight budgets but great opportunities for creative. What experience you’ll need Previous experience in a conceptual role art directing for integrated campaigns. A portfolio full of concepts and campaigns, preferably in the charity sector or with membership organisations. Previous agency experience, comfortable with client led work and agency project workflows. Comfortable working as part of a small team, easy to get on with and collaborative. Passionate about using your creative skills for good. Able to work remotely for now, with some travel to Bristol in the future. Any experience of working in a copy / art team desirable. Good exposure to campaign work both offline and online. What you’ll get in return You’ll join an agency that knows its stuff and is trusted by its clients to be truly creative. You’ll be supported by a fantastic senior team and be given opportunities to lead concepts with national brands. How to apply Please apply with an up to date CV and portfolio showcasing campaign work to be considered.
  • 20th Oct

    Digital Product Designer

    — Innovative Education Tools

    London (Currently remote)
    Upto £50k
    Join a team that’s changing the education sector. Take the lead on shaping the product and mentor a Junior Designer. Receive stock options, training and development and wellbeing benefits. We’re looking for a Digital Product Designer to join a London based start-up. This is an exciting opportunity to lead on design and user experience for a purpose driven brand, shaping a product that will help change the lives of children across the country. What you’ll be doing The team fundamentally believe that quality education should be available to children from all backgrounds and provided in a way that’s both engaging and fun for students. They’ve created a platform for both students and teachers that is flexible and effective. The start-up has been up and running for around 2 years and have just achieved a round of funding giving them a clear roadmap of growth for the year ahead. They currently have an illustrator and creative designer in-house and are now looking for a Digital Product Designer to join the team and lead on UI and UX across the app. This is an opportunity to get in at ground level and help shape a product that will make a difference to children’s lives around the world, effectively making quality education available to everyone, no matter their background or financial situation. The team is small, so you’ll be working alongside a tight knit but growing team of developers, as well as closely with the founders. You’ll lead on all UX and visual design activities for the IOS app but ideally be able to support with the wider brand identity and marketing from time to time. As well as being hands on you’ll mentor and lead the junior designer in their work. What experience you’ll need Previous experience in creating digital products, preferably in start-up or a lean product team. Strong visual design skills, comfortable prototyping and creating high fidelity UI designs. User centred, able to collect and utilise user feedback to improve products. Experience of creating and implementing a design system. Passionate about education or solving real world problems through technology. Any broader graphic design and motion graphics experience desirable. What you’ll get in return You’ll get in at ground level with this exciting product and have the opportunity to shape a product that’s changing lives. You’ll receive benefits such as stock options, a training and development budget and health and wellbeing tools. How to apply Apply with an up to date CV and portfolio that clearly shows your UI design skills, prototyping experience and design process.  
  • 16th Oct

    Design Lead

    — Maturing Start-Up

    London (Remote)
    Upto £85k
    Work with a start-up team that has the backing of a successful brand. Have ownership of UX and UI for their flagship product with the opportunity to grow the design team in the future. Enjoy working for a very flexible employer with good benefits. We’re looking for a Senior Designer to join a start-up team in London to develop the UX and UI of their flagship product. This role can be done remote long term with the odd trip to the offices in West London. What you’ll be doing Though a small team this start-up has the backing of a major tech innovator and the support of an experienced network of businesses. Having spent the last two years acquiring customers and developing its brand, they’re now looking for a Design Lead to support the apps next stage of growth and reach commercial maturity with the product. As the Design Lead for a small team you’ll be hands on throughout the design process conducting research, creating protypes to test with your users and delivering polished user interfaces. Working closely with the founders and the development team you will ensure the user and business goals can be married throughout the design process. This is a great opportunity to lead on design for an exciting product that’s really going places. It’s likely that before long after joining you’ll have the opportunity to grow the team too. What experience you’ll need End to end product design experience comfortable conducting research, prototyping and testing designs. A portfolio that clearly demonstrates your design process. Evidence of native app (IOS/Android) design work in the portfolio. Comfortable working with a small team, bringing your design expertise to the table but also a strong believer in collaboration. Experience of working closely with developers. Previous start-up or small team experience desirable. An entrepreneurial spirit, with real enthusiasm for your craft. What you’ll get in return In return you’ll join an exciting start-up team that has solid backing of an established and very successful brand. You’ll receive a healthcare cash plan and 4% on top of your salary to use against flexible benefits as well as generous holiday and very flexible working. What’s next? To be considered you’ll need to apply with an up to date CV and a supporting portfolio or collection of case studies that show your design process and evidence of working on native mobile apps.
  • 7th Oct

    Senior Designer

    — Global integrated agency with digital offering

    Up to £40k
    Inspire a team of designers to produce engaging design work. Work as part of a Global agency with great benefits. Join a company who invests in personal development and training. This is an opportunity to join a globally recognised agency based in Gloucestershire, as one of their Senior Designers. The agency works with a wide variety of clients, so you’ll be designing across a host of platforms for some of the nations most recognised brands.  This is a fantastic opportunity to work on a range of digital briefs for some world class clients. What you'll be doing  Working closely with the Design Lead, your day to day will be made up of designing unique UI, emails, web assets, mobile apps and print collateral. You'll be inspiring a team of equally passionate designers as you work on the concepts and designs that make up a bunch of great national campaigns. Forming part of a large agency team of creatives, you’ll be working closely with fellow designers and copywriters to create engaging design solutions from concept through to execution. You'll be as comfortable pitching to new clients as you are getting stuck in on briefs to deliver high quality designs. You could be from an integrated background, but you thrive when producing digital work and understand the thought process behind User Experience to create unique and effective UI designs. What experience you'll need  At least a few years agency or in-house experience. A portfolio full of UI Designs, including responsive web. Experience leading projects from concept to execution. Proficient in Adobe Creative Suite (Photoshop, Illustrator, Indesign). Skilled in Sketch or Invision. What you'll get in return for your talents There is a salary of £40k up for grabs and you'll enjoy a great benefits package including discounted leisure centre membership, life insurance and breakfast buffet on Mondays! The company also invest in personal training and development. What's next? Like what you hear? Apply today with a CV and portfolio showing your best work.
  • 5th Oct

    Senior Web Optimisation Executive

    — Thriving Healthcare company

    Varied role within a successful client-side business. Mix of web optimisation, project management and analysis.  Excellent Marketing team with opportunities to upskill.  A growing healthcare company is seeking a driven digital specialist, with strong technical and project management skills, to support with the migration & launch of several new websites. What you’ll be doing  Reporting to the Digital Projects Manager, you’ll play a leading role in rolling out new websites, building and populating landing pages, optimising web pages for SEO and using analytics to track performance across the user journey.   In addition, you’ll get the chance to upskill and support the wider marketing team with campaigns, such as PPC and email marketing.  Finally, you’ll champion website improvements aimed at providing an excellent customer experience, making minor technical changes where necessary to the front-end of the website, or working with the development team to do this.   What experience you’ll need to apply Experience in a similar digital marketing role, focussed on web optimisation.  A basic understanding of HTML/CSS and the ability to create landing pages.  Ability to optimise web pages for SEO.  Experience using Content Management Systems.  Excellent written and verbal communication skills.  Proactive, self-starter with good analytical skills.  Commercially aware with a passion for digital. An understanding of the wider marketing landscape, i.e. PPC & Email Marketing.  What you’ll get in return for your experience   A salary of dependent upon experience is on offer, as well as some remote working options.  What's next? Get in touch with Rina for more information!
  • 2nd Oct

    UX / UI Designer

    — Agency with global tech client base

    Dependent on experience
    An established but independent agency culture. A global client base offering work with big-name clients. Great benefits including private medical, L&D opportunities and a sociable, rewarding culture. We’re helping a local agency partner find a UX / UI Designer to add to their growing digital offering. The role sits within an established independent agency who work with some globally recognised brands, including those within the tech and financial services. We're looking for a hybrid UX / UI designer with a strong grasp of web technologies, user centred design and UX processes to deliver on a range of digital briefs. What you’ll be doing The agency delivers everything from integrated marketing, strategy, lead generation, web design and build, branding, product comms and digital campaign. As their in-house UX / UI Designer you’ll partner with their global client and focus on creating web, app and digital comms from concept to execution. You’ll report into the Head of Digital and collaborate with talented developers, animators, account handlers, PM’s and other creatives. You'll deliver on a range of digital briefs following a user centred design approach on projects. You'll take your designs through wireframing and prototyping before jumping into high fidelity work, and will be encouraged to assist in usability testing to validate your own designs. The agency delivers a lot of work in Webflow so although you won’t be expected to hand code sites from scratch, some experience with the platform and basic HTML and CSS experience will go far as you’ll understand how to create designs that are technically sound also.  The team has a great reputation for looking after it’s people and for creating a culture that enables real development and learning. Though you’ll bring with you some great skills in digital and UX you’ll also find plenty of opportunities to upskill and develop your knowledge even further. What experience you’ll need to apply Previous agency experience. A portfolio that showcases your digital designs (including UI for responsive web and apps, digital assets.) Skills with the usual tools in the Adobe CC (Photoshop, Illustrator, InDesign). Some experience with a prototyping tool like Axure, UXPin, InVision or Sketch. You'll have worked in an environment that uses a pattern/component/asset library. Ideally some knowledge of the atomic design process. Experience in HTML / CSS desirable. What you’ll get in return for your talents You'll spend your days working in a vibrant open plan studio surrounded by a bunch of talented creatives. There’s a good salary on offer that we can disclose on application and the chance to work with some global brands. You'll also benefit from training and development that is at the core of what this agency offer, including design workshops and lunchtime sessions to further your creative output and collaborate with the wider business. What’s next? Apply today with your CV and some examples of work and we'll be in touch. 

Design case studies

Create Health

Establishing a creative department with the right mindset

  • Create Health is specialist healthcare marketing agency with a mission and fascination for new healthcare technologies, treatments and methods of care. 
  • In the search for a new Creative Director we were approached to match them with an individual that could take their creative to the next level, be part of the board and support the growth of the agency over the coming years.
  • We ran an end-to-end recruitment campaign in search for this pivotal hire, including advertising and an extensive head hunt within our diverse network.
  • Since 2014, we’ve helped the Creative Director establish a permanent creative team with the right mindset – consisting of an Art Director, Designers, a Copywriter and a freelance pool of trusted creatives that scale up the studio at short notice.

“Since joining Create Health, I’ve had a clear vision of what I want to build. ADLIB have invested the time to truly understand this, meaning the permanent and freelance candidates they send through are always spot on. This not only makes the process easier and more enjoyable, it saves a lot of time.”

Phil Blackmore, Creative Director at Create Health

Candidate Experience

Rita Cervetto, Service Designer

  • Rita is a Service Designer, with a background of UX and visual design.While working full time in a design studio in Manchester (Lovedby), she had recently moved to Bristol and approached us to get an understanding of the local market, especially opportunities in product and UX and to line up projects in the South West.
  • We took the time to understand what really makes Rita tick, appreciating that contract was her focus at the time but also understanding that the right permanent job could be a great move for her.
  • We matched her with exactly that as one of our clients were looking for a UX Lead to work on a new digital service. An opportunity that really got her excited.
  • She started in this Lead role, as Senior UX Designer within Ovo Energy, looking after the experience of thousands of customers from day one.

"From the moment I got in touch with ADLIB I felt I was in safe hands. Sam’s understanding of the industry was instrumental in me making the decision to give up consulting and take this epic opportunity at Ovo. He helped me throughout the interview process, kept me informed and offered great advice at key times. I’d recommend them to any professional looking for knowledgeable support finding great career opportunities.”

Rita Cervetto, Service Designer


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