eCommerce & Digital Marketing jobs and careers
A career in digital marketing involves overseeing the digital acquisition of customers to a website. Responsible for generating sales, leads and impressions, your job will likely involve a blend of channels including PPC, SEO, email marketing, affiliate marketing, copywriting, data analysis and social media marketing. This is a diverse role that may be in-house and working directly for one brand, or you could be agency-based and working for a number of clients at once.
Why consider a career in eCommerce & Digital Marketing?
If you are passionate about online behaviour, a career in digital marketing could suit you very well. This role is diverse with lots of room for progression and the ability to explore all avenues of digital marketing.
What a career or job in eCommerce Marketing may entail…
A career in eCommerce is broad and depending on your role, could involve some or all aspects of digital marketing. If you work for a small-to-medium sized business, you will likely manage all online marketing channels - such as SEO, PPC, social media, affiliate marketing, content, merchandising and trading of the site. In addition to analytics reporting and budget management. For a larger business, some areas might be outsourced to an agency, or handled by other members of the team in-house.
As a Digital Marketing Manager in eCommerce, you’ll be in charge of managing all digital channels related to the acquisition of a customer online. There are usually many options on offer, including SEO, PPC, social media and affiliate marketing. This could also extend to email marketing, which can often be a tool to aid customer retention. Certain channels may also be outsourced to an agency, or covered by other individuals in-house.
As an SEO/PPC/Affiliate/Social Media Executive in eCommerce, you will play a more junior role in the business, but depending on the requirements of a team, you could work on a manager or director level. Executives usually specialise on individual channels, running specific campaigns and report their progress to a senior manager.
Another role within eCommerce, a Digital Marketing Analyst will focus on understanding how the digital marketing channels are performing, and provide recommendations for their success. They will likely work with a software such as Google Analytics, and report their findings to specialists or senior members within the team.
Typical role titles include
Digital Marketing Executive
Digital Marketing Manager
Digital Acquisition Manager
Head of Digital Marketing
Digital Marketing Director
Career progression example
Digital Marketing Executive
Digital Marketing Manager
Head of Digital Marketing
Digital Marketing Director
At an entry level, junior/graduate eCommerce & Digital Marketeers on average will be earning between £18k-£22k. At the mid-level you’d be looking to earn £25k-£35k and Seniors would be looking to earn £45k+.
Is it right for me? The skills it takes...
To succeed as an eCommerce & Digital Marketer, you should have a great understanding of website design, CMS management, copywriting, SEO, general digital marketing and customer behaviours.
What qualifications does it take?
You will usually need a relevant foundation degree, diploma or higher within a relevant subject such a media studies, marketing, business studies, communications or PR.
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— Watertight MarketingLocation:Bristol / RemoteSalary:Package to include equityManaging Director / COO wanted for next phase of growth. Including launch of SaaS product in the marketing space. All the opportunity of a start-up with all the credibility of an established business. Background to Watertight Marketing Established in 2008, Watertight Marketing has grown from a simple time-for-money consultancy into growing community of thousands of experts and peers using library of thinking tools – designed and refined over more than a decade and across 2000+ organisations. The business is headed by founder, Bryony Thomas, in Bristol. Bryony is the author of the best-selling Watertight Marketing book which acts as the entry point into a rich library of resources, and a network of deep expertise. This is used to support scaling seven-figure businesses to enable world-class marketing performance that underpins healthy sales flow. The tools, skills, and processes are transferred into an organisation so that it is truly owned by them the end of a transformation programme A varied hands-on role that give you all the challenge and opportunity of a start-up with the credibility and brand of an established business. The opportunity The business has now embarked on a period of transformation that will see the Watertight Marketing infrastructure embedded within a SaaS product, providing the opportunity for businesses to own and control their own journey, with the support of a Watertight Marketing Certified Practitioner. Selling via an extensive partnership platform and directly, the ambition is to take the business global at a rapid pace. To achieve this ambition Watertight Marketing is seeking a Managing Director. This individual will work closely and complement Bryony. Bryony offers an incredible talent for ideation, sales and marketing, and is an established and in-demand spokesperson for press and events. The MD will take this opportunity and turn it into a commercial success, ensuring the business is managed robustly and to a high standard. Watertight Marketing is a proven process, an established and credible brand, and has healthy sales flow. As we enter into this new phase it brings the feeling of a start-up, with a 5-year head start in proof-of-concept, audience and brand building. All of the fun, challenge and opportunity of a start-up, but the credibility of an established business. What you’ll be doing This is a wide-reaching role that will take accountability for almost all business matters that sit outside of product development, sales and marketing. This isn’t a role for a CEO that wants to be the face of the company, on a stage and out selling. We’re seeking somebody to be the other side of that coin. This role calls for someone who is all about the detail, financially astute, focused on commercial success and that will enjoy scaling a business whilst tackling the challenges will naturally arise within a high growth business model. Operations & Finance Ownership and management of all internal operations and processes. Ownership of P&L. Ownership of businesses finances (supported by external FD). Ownership of all legal and compliance matters. MI Reporting People Scoping and recruitment of the team. Ownership of all people matters (HR, wellbeing, culture, reviews, development plans etc.) Recruitment of Watertight Marketing certified practitioners. Customer Success and Partner Management Development of commercial models and agreements (licensing, JVs, partner types etc.) Ownership of partner relationship success and enhancement. Ensuring appropriate legal agreements for IP usage by third parties. Technology / Product Development Ownership of the SaaS product delivery and its ongoing development . Priortising and commercialising product development and pricing models. Managing external development team. Managing internal project manager. Reporting product / customer MI and analysis. What experience will set you up for success? You’ll have led a business with a seven-figure budget to commercial success. A proven track record of recruiting and managing people across multiple business functions. Experience of working within either a SaaS environment or a marketing / product development agency. A proven understanding of the SME market with a £5m – £20 million t/o. Comfortable working with senior leaders and decision makers. An empathetic, human-centred approach with strong values and grounded. You’ll understand the personalities and characteristics that help create a winning team with a family feel. An innate understanding that being in start-up calls for all of us to roll our sleeves up. And if you have any of the following it would be lovely Investment and exit management. Commercialisation of predictive analytic, data and insight, and digital products. An understanding of learning design and training. What you’ll get in return for your talents and commitment This is a big challenge, here’s what you’ll get in return… Whilst we are an established business, we have invested deeply in the creation of intellectual property assets, and are now investing heavily into our growth. This means that we’re unable to offer a big salary up front. We’re seeking an MD who will share the risk, and through their brilliance, time and commitment more than have that repaid. The reward model is up for discussion; including equity. There is no ceiling to the size of the opportunity. We believe we can take Watertight Marketing into a world-class global technology at rapid pace. The right person will quickly realise the potential and take the rewards that come with such an achievement. How to apply You can find out more about Watertight Marketing via the website, you can also watch Bryony share her thoughts about the opportunity here All CVs and applications will be directed to Nick Dean at ADLIB.
— Beauty/ Personal CareLocation:Wiltshire/ remoteSalary:competitiveMajor, well established employer. The office is based in Wiltshire, we can offer some remote working post pandemic. Exciting time to join the business with solid growth plans in place. I am delighted to exclusively represent a fantastic Client of mine with recruitment of Category Manager. What you’ll be doing The successful candidate will report into the Head of this business unit and they will work alongside two other Category Managers. They will also liaise with a wide net of stakeholders daily. In a nutshell, you’ll be responsible for increasing the category growth and raising brand awareness. You will achieve that by utilising consumer, market and competitor data and insight available to you to define consumer segments and relevant proposition. A big part of this role will be to work on NDP initiatives, new product launches and defining go to market strategies at the same time maximising profitability of existing products. In collaboration with stakeholders, you will develop and execute compelling marketing plans within your category, this will include managing production of all relevant assets such as advertising creative, media planning, PR, POS as well as presence across TV, print, retail and digital. What experience you’ll need to apply Previous experience working within the Category, Product or Brand function. Background in Beauty, Personal Care or premium consumer goods will be hugely beneficial. Ability to work in an agile, fast paced and commercial environment. Solid knowledge of traditional and digital media, experience working with media agencies. What you’ll get in return for your experience Attractive salary, bonus & benefits. What next? Please apply now or get in touch with Ania for more info.
— Digital Marketing / eCommerce ConsultancyLocation:WiltshireType:Salary:£40k-£45k DOELong established digital marketing / eCommerce consultancy in their next phase of growth. Excellent career progression and lots of autonomy. Easily commutable from Wiltshire, Bath and surrounding areas. A long established, award-winning digital marketing consultancy in Wiltshire is looking for an experienced Digital Account Director or Senior Account Manager ready to step up a level. This is a 9 month maternity cover role but as they're winning lots of new business and growing steadily, there is a decent chance that a new permanent role could be created in the future. This is the ideal opportunity for a talented Senior Account Manager or Account Director with a Digital Marketing / eCommerce background to play a strategic, client facing role and solve a variety of problems for some exciting eCommerce brands. What you’ll be doing The Account Director will own the client relationships and oversee the delivery of a range of digital marketing campaigns via a team of digital specialists. You’ll also manage two Account Executives and have input in to their career development. Typical campaigns will be sales-driven digital campaigns for Retail / eCommerce business utilising a combination of SEO, PPC, email, Social & PR, and CRO. What experience you’ll need to apply Experience working as an Account Director, Customer Success Manager, Senior Account Manager or similar in a digital marketing or eCommerce agency. We're also keen to hear from candidates that have worked in-house in for an eCommerce business or similar. Excellent project management and multi-tasking ability. Comfortable being the main point of contact for clients. Excellent relationship-building skills. What you’ll get in return for your talents This is a great role offering a competitive salary. in the region of £45k basic. You’ll also receive and excellent benefits package which includes designated personal development time each month to help with career progression. What's next? If you have the required experience and are interested in finding out more, then click to apply now.
— Creative Marketing AgencyLocation:BristolSalary:Circa £30k, 4 or 5 day weekExecutive Assistant / PA role with an amazing Creative Marketing Agency. Lovely working environment, an amazing senior management team. Flexible working - can be either a 4 or 5 day per week role, or 4 days spread over 5. We’re looking for an Executive Assistant / EA / PA with experience working for a Creative Agency, Marketing Agency or similar. You must have worked in this kind of role before, in a very similar agency environment. You’ll support two very busy, but absolutely lovely Directors and the wider senior management team in a business of 40 people which is set to grow. They’re very well established in marketing agency sector and work with some very exciting, global brands. What you’ll be doing Executive Assistant / PA to the Directors providing full life management and assisting in general operations and office management. Lots of opportunity to get involved in the wider business. This is a great opportunity for somebody who is experienced and proactive, and who wants to take on other projects as the business evolves and grows. What experience you’ll need to apply Previous experience in an Executive Assistant / PA role. It is essential that you’ve worked in a similar role in a marketing / creative / digital / design agency or similar. What you’ll get in return for your experience A competitive salary in the region of £30k + benefits Flexible working with some working from home. Can be 5 days a week, part-time (4 days) or 4 days spread over 5. What's next? If you’re an experienced Executive Assistant or PA and you love the sound of this role, please apply right away.
— Public Sector ClientsLocation:Bristol/ RemoteSalary:Up to £70kProduct Director opportunity to join a leading digital agency. Join an employee owned business. Work with their government clients on large scale projects. We’re working with an established digital agency that, due to growth are now searching for a Senior Product Owner to work within their public sector client base, owning the product vision and leading on projects. What you’ll be doing As Product Director, you will come in take a step back and be responsible for designing, developing and owning the product roadmap and prioritising development efforts to enable the businesses to drive proactive and very targeted growth within your client base. You’ll be translating features and developments in the product roadmap into details technical specifications and will oversee the delivery of this through guiding the activity of the development functions with the support of Delivery Managers. This is an end to end role, you will be doing everything you’d expect from Agile rituals, through to creating user stories and test cases, through to managing and reporting on the backlog and progress against the roadmap. This role is strategic, you will set the vision for your clients on product and digital strategies in collaboration with your clients and the wider team and you will be responsible for the quality of the products, the go to person for any strategic product advice, able to help your colleagues and support them by being the point of escalation driving positive outcomes. What experience you’ll need You will currently be working as a Product Manager/ Senior Product Manager/ Product Director/ Head of Product within the public sector or in a similar role crossing over into product such as a UX Designer, UX Lead, Developer, Tech Director or even Delivery Manager/ Senior Digital Project Manager. Understanding of GDS framework and have delivered projects encompassing GDS (Government Digital Service) assessments and tollgates within that. You will understand the complexities, challenges and solutions that have worked for you. Strong technical understanding, experience working on projects across user experience, integrations, content management and content strategy. A natural leader, that can mentor, coach and lead on projects, coming up with solutions and being the go to person for all product related questions from strategy through to delivery. Analytical mind and passionate about customers and building the best possible user experience, monitoring your metrics and see whether you’re delivering. Strong communication skills as this role is client-facing and involves a lot of stakeholder management. Agile experience. Experience in strategic product development as you’ll own the direction of your clients digital products. What you’ll get in return for your talents A competitive salary is on offer in the range of £45k - £70k, which will entirely come down to experience. In addition to this you’ll receive a company bonus, pension, healthcare and the opportunity to join an employee owned business where you have autonomy and contribute to the direction of the business. What’s next? If you have public sector experience and meet the above criteria then click apply or email an updated CV through to firstname.lastname@example.org for immediate consideration.
— Digital AgencyLocation:Oxfordshire /RemoteSalary:up to £40kOpportunity to work as Digital Project Manager for a leading Creative Agency. Get stuck into a variety of high profile clients and creative projects ranging in size and budget. Commutable from Swindon, Oxford, Newbury, Stroud, Cirencester. Now this is an exciting one! I have an urgent requirement for a long-standing client of ours to help find an impressive Digital Project Manager to join a well-respected, established creative digital agency. This presents an opportunity to work with a list of high-profile clients, as part of a hugely talented team. What you’ll be doing This company truly knows how to create outstanding content and market it in the right way so as Digital Project Manager your priority is to guide the design and delivery of multiple exciting projects that counts film, animation, learning, digital and design at its core. Strong experience of design and build projects are a necessity as you will act as the lynchpin between very talented creative teams and a broad range of clients to ensure that projects are delivered successfully. Your Project Management skills will encompass managing budgets and schedules, creating project plans and identifying risk, whilst managing a small yet high functioning team to guarantee steady progress through large, complex projects. You will work closely with other Project Managers, senior management and the account management team to nurture and drive client relationships, providing constant support and advice to the client, identifying surplus work opportunities wherever possible. What experience you'll need You could be working as a Digital Project Manager or Digital Producer at the moment. Ideally, your experience will be gained from a creative, marketing or digital agency. Demonstrable experience of managing design and build projects such as web apps, mobile apps, creative campaigns. An understanding of Digital inside out, act as Digital Lead when required. Comprehensive knowledge of a range of tools and platforms. Strong track record of efficiency and process. First-rate client management skills with the ability to manage expectations. Enthusiasm for project management methodology and the ability to manage multiple projects at one time. What you'll get in return for your talents In return you can expect a competitive salary, excellent training and development opportunities and a whole host of perks within a friendly, inclusive environment. What’s next? Get in touch with Sam today if you meet the criteria!
— International FMCG ClientsLocation:Bristol/ RemoteSalary:Up to £40kMarketing Project Manager opportunity to join one of the South West’s finest creative agencies. Permanent role paying up to £40k. Work with international FMCG brands. This is a brand-new opportunity for an experienced integrated marketing and brand Project Manager to join an award-winning agency in Bristol where you’ll play a lead role in the delivering significant campaigns are delivered in line with their vision and objectives. What you’ll be doing As Project Manager, you’ll work closely with the client services team cross-functionally across a variety of accounts, including multi-million-pound FMCG brands. We are talking high profile, strategic, brand led international campaigns for you to get your teeth into from day one. The projects will primarily be packaging design projects but also include branding. You will maintain a clear and concise project brief, ensuring communications are delivered timely to ensure all projects meet the brief for the wider business, clients and stakeholders. As Creative Producer, you will naturally have the ability to foresee where risks may lie ahead and mitigate them where possible. You will manage the resource, budget targets, managing systems and working closely with internal teams from client services, digital producers and creatives to review the size and scope of projects. What experience you’ll need Ideally you will have gained your experience in a creative, branding and packaging agency as a Project Manager or even a Studio Manager/ Traffic Manager with client facing responsibilities. As this role is client facing it’s important that you possess strong communication skills and the ability to work with stakeholders at all levels. Experience of managing projects throughout the full lifecycle from taking the brief, documentation, budget management, resource management, through to delivery. You will have the ability to work in a cross functional fast paced environment Have a proven background of delivering creative led campaigns and assets – branding or packaging are highly desirable. The role will initially be fully remote but will likely involve going into their Bristol studio 1-2 times per week, so you need to live within commutable distance. What you’ll get in return for your talents As Project Manager you can expect a salary in the region of £30k - £40k along with the opportunity to work with a portfolio of globally recognised brands. What's next? If this sounds of interest, please get in touch with Fran at ADLIB for further information. They are looking to interview ASAP, apply today and you could be in the role within the next few weeks!
— Multi-functional platform used internationallyLocation:Bristol + RemoteSalary:Up to £45kProject Manager role joining a specialist tech organisation. Brand new role to the organisation, a real opportunity to put your mark on processes, ways of working and play a key role within the business. Work with market leading clients and globally recognised brands. We are looking for an experienced Project Manager to join a specialist marketing business based in the heart of Bristol (with remote working options). What you will be doing Reporting into the Managing Director as their first Project Manager you will be central to the organisation and work across all teams from development, customer success and product. You will set up and manage projects throughout their full lifecycle, as the first Project Manager there will be opportunities to implement processes, ways of working, methodologies, tools and systems used. There are plenty of projects to get involved in from coordinating SLA reviews, reviewing customer success metrics, working with clients and client services team to make sure all operations are running smoothly, and clients are happy. Writing project plans, statements of work, delegating work to the team, managing the clients throughout the full lifecycle. What you will need to be considered Experience built up as a Digital Project Manager/Software Project Manager/ Technical Project Manager within an Agile environment, delivering market leading digital experiences. Experience working with customer success/ sales teams and understanding SLAs, objectives and objectives and customer retention strategy. A very strong grounding in an Agile environment. Process led – implementation and training. Confident working throughout the whole development lifecycle. Comfortable working with stakeholders at all levels, getting value from senior conversations and valuable business insight. Be resourceful, able to make the most of client insight and research. Consultative in your approach; able to spot opportunities in customer roadmaps, enhancements, and training. SaaS project management experience in a B2B environment. What you will get in return for your talents The salary on offer is competitive (£40k - £45k) and will come down to your experience. You'll be joining a business that really takes care of its own with a very strong raft of benefits to enjoy. You'll also be working in a hugely talented team, delivering top-quality work for much-loved brands - what's not to like! What is next? Please get in touch with Francesca with a CV today to kick things off. This is likely to move very quickly.
— Digital AgencyLocation:RemoteSalary:Up to £55kDigital Project Manager/ Senior Digital Project Manager opportunities to join a successful digital agency. Salary in the region of £35k - £55k. Stunning portfolio of well-known clients to work with. This is a lovely opportunity for experienced Digital Project Managers and Senior Digital Project Managers to join a well respected digital agency, where you'll get involved in large scale website design and build projects. What you’ll be doing Working closely with the department head you'll manage a portfolio of clients across a variety of industries (charity, financial services, entertainment and FMCG), helping to shape and grow the department as the agency continues to go from strength to strength. You’ll run digital projects through their entire lifecycle; from requirement capturing, concept and scoping, through to planning, risk management and sign-off, ensuring deadlines and budgets are met every time. You’ll have broader input to the team too, helping in the development of new strategies and concepts to take their tech capabilities to the next level. A communicative and confident stakeholder manager, you’ll keep everyone informed along the way, obtaining buy-in and sign off for briefs, and ensuring smiles all round on delivery What experience you’ll need Proven experience as a Digital Project Manager, Digital Producer or Senior Digital Project Manager gained within a digital agency. Experience of working on sizeable web development projects: scoping, creating project documentation, functional specifications, resource planning, working through to delivery, ensuring that projects are on brief and budget. You'll enjoy being client facing and work closely with internal departments to deliver the goods. Comfortable in a fast paced, Agile environment managing multiple tasks simultaneously. You will be ambitious and driven, and a passionate about a career within a great digital agency who are really going places. You will be passionate about the digital world and understand the full development lifecycle. Naturally you’ll be extremely organised, ensuring projects are being delivered on time and on budget and everything runs like clockwork. What you’ll get in return for your talents The salary on offer is in the region of £35k - £55k. You will be joining a successful agency where you'll have the opportunity to work on big budget projects. The agency will invest in you and your personal development and it's an exciting time to join as they have ambitious growth plans over the next couple of years based on the new business they've secured and a recent acquisition. What’s next? If this looks of interest please send your CV through to email@example.com.
— Specialist Digital AgencyLocation:Bristol + RemoteSalary:Up to £55kBrand new Senior Digital Project Manager opportunity to join a specialist digital agency. Opportunity to set up processes, implement ways of working and grow a team. Salary is up to £55k. We’re supporting a specialist digital agency as they recruit their first Senior Digital Project Manager to join the team, a role which has been created due to growth. What you’ll be doing Reporting into the Managing Director, you will be client facing, managing digital projects for an array of tech and eCommerce clients, ranging in scale from start-ups through to SMES. Managing projects throughout the full lifecycle, working in cross-functional teams ensuring that all projects are running on time and budget, you will also manage a Digital Project Manager. The agencies accounts are growing and through new business wins they have secured large contracts, they’re looking for somebody who has aspirations to grow a team and play a key role within the business as the go-to project person, you will also have an opportunity to put your mark on processes, implement ways of working, this is a role where your voice will be heard and you will have a real opportunity to make positive changes. What experience you’ll need You will be an agency experience Digital Project Manager or Senior Digital Project Manager. Experience of managing digital projects across marketing and development is key. Strong communication skills as this role is client facing. Previous experience in a leadership/ management role. Strategic ability to work in partnership with clients, managing their expectations and have a solution-orientated approach to any obstacle that may arise! If you’ve got experience working with eCommerce and or tech clients that would be the icing on the cake! What you’ll get in return for your talents A salary of up to £55k is on offer, along with the opportunity to join an award-winning digital agency that is going from strength to strength and carries great opportunities for development and progression in line with their exciting growth plans. What’s next? If you’re an agency experienced Digital Project Manager click apply for immediate consideration!
Marketing case studies
Evolution Power Tools
Tracking down top talent outside the beaten track
- Evolution Power Tools are a fast growing International business expanding their market presence at pace.
- In need of a Paid Search Specialist ADLIB were approached to support in tracking down a marketing specialist that was proving an elusive skill set to find.
- The business location and specialism of paid search meant that there was a small candidate pool within which to source candidates.
- Through an integrated talent attraction campaign, headhunting and tapping into our existing networks we successful sourced and matched them with exactly what they were seeking within 4 weeks.
“ADLIB used their digital marketing expertise and network to source an amazing candidate quickly. This was such a smooth process down to ADLIB's knowledge and proactive nature.”
Oliver Woodland, HR Adviser at Evolution Power Tools Limited
Tracking down a perfect skill and cultural fit
- Outlaw are a new, progressive agency, specializing in branding and packing, in the heart of Bristol.
- They approached us to help them find a Senior Account Manager to come in and help establish their client services offering.
- The specialism of the agency as well as the fact that they were newly established and fast growing meant it was really important to find the right candidate for the role- not only based on experience but also culture.
- Tapping into our extensive network of agency professionals, we were able to find Outlaw’s perfect SAM. She perfectly met their requirements and is set to achieve amazing things there.
"ADLIB took the time to really get to know Outlaw, coming to meet us and getting under the skin of what we’re about. This meant we were able to meet great candidates and make a fantastic hire really swiftly."
Elissa O’Brien, Strategy Director at Outlaw.