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eCommerce & Digital Marketing jobs and careers

A career in digital marketing involves overseeing the digital acquisition of customers to a website. Responsible for generating sales, leads and impressions, your job will likely involve a blend of channels including PPC, SEO, email marketing, affiliate marketing, copywriting, data analysis and social media marketing. This is a diverse role that may be in-house and working directly for one brand, or you could be agency-based and working for a number of clients at once.
 
Why consider a career in eCommerce & Digital Marketing?
 If you are passionate about online behaviour, a career in digital marketing could suit you very well. This role is diverse with lots of room for progression and the ability to explore all avenues of digital marketing.
 
What a career or job in eCommerce Marketing may entail…
 A career in eCommerce is broad and depending on your role, could involve some or all aspects of digital marketing. If you work for a small-to-medium sized business, you will likely manage all online marketing channels - such as SEO, PPC, social media, affiliate marketing, content, merchandising and trading of the site. In addition to analytics reporting and budget management. For a larger business, some areas might be outsourced to an agency, or handled by other members of the team in-house.

As a Digital Marketing Manager in eCommerce, you’ll be in charge of managing all digital channels related to the acquisition of a customer online. There are usually many options on offer, including SEO, PPC, social media and affiliate marketing. This could also extend to email marketing, which can often be a tool to aid customer retention. Certain channels may also be outsourced to an agency, or covered by other individuals in-house. 

As an SEO/PPC/Affiliate/Social Media Executive in eCommerce, you will play a more junior role in the business, but depending on the requirements of a team, you could work on a manager or director level. Executives usually specialise on individual channels, running specific campaigns and report their progress to a senior manager.

Another role within eCommerce, a Digital Marketing Analyst will focus on understanding how the digital marketing channels are performing, and provide recommendations for their success. They will likely work with a software such as Google Analytics, and report their findings to specialists or senior members within the team.
 
Typical role titles include
Digital Marketing Executive
Digital Marketing Manager
Digital Acquisition Manager
Head of Digital Marketing
Digital Marketing Director
Digital Director
Career progression example
Digital Marketing Executive
Digital Marketing Manager
Head of Digital Marketing
Digital Marketing Director
 
Salary Benchmarks
At an entry level, junior/graduate eCommerce & Digital Marketeers on average will be earning between £18k-£22k. At the mid-level you’d be looking to earn £25k-£35k and Seniors would be looking to earn £45k+.
 
Is it right for me? The skills it takes...
To succeed as an eCommerce & Digital Marketer, you should have a great understanding of website design, CMS management, copywriting, SEO, general digital marketing and customer behaviours.
 
What qualifications does it take?
You will usually need a relevant foundation degree, diploma or higher within a relevant subject such a media studies, marketing, business studies, communications or PR.

 

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  • 24th Nov

    Senior Paid Media Executive

    — Rapidly growing retailer.

    Location:
    Manchester
    Type:
    Salary:
    £25,000-£30,000
    Join during an exciting period of growth. Be part of a brand selling award-winning products. Work with a fantastic team who are passionate about what they do. This is an exciting role for an experienced paid media professional looking to take the next steps within their career. Whether you come from an agency setting or in-house we want to speak to you! This role offers exceptional growth opportunities as well as the chance to work with a fantastic retail brand. What you’ll be doing Working closely with the Marketing Manager you will help to devise and implement the paid media strategy as well as heading up the day-to-day management of all the Paid Media Channels. You will be working as part of a newly formed in-house marketing team, so it is vital you can hit the group running and offer your PPC expertise. This role will also require you to take overall responsibility for the revenue growth of your channel, ensuring that all campaigns are being optimised and generating the best possible results. It will be your responsibility to make sure campaigns are continually optimised and updated. Keeping on top of the latest PPC innovations and industry best practices allowing you to make informed decisions and educating the wider marketing team will also fall under your remit. What you’ll need Well-versed in PPC Management. Experience working with tools such as Google Ads, Bing, or paid social. A track record of successfully running PPC campaigns. Experience working within a retail/eCommerce setting would be beneficial. The ability to work well under pressure and manage your own desk. What you’ll get in return for your talents To hear the benefits of this one please contact Rina for more details. What’s next? Please send your CV to rina@adlib-recruitment.co.uk to be considered!
  • 21st Oct

    eCommerce Exec

    — Global Lifestyle Brands

    Location:
    Bristol / remote
    Type:
    Salary:
    Up to £30k
    Work with exciting lifestyle brands on a global scale. Innovative eCommerce agency, passionate team. Huge career development opportunities. Flexible and remote working. This eCommerce consultancy is disrupting the digital scene in Bristol with a unique way of partnering with lifestyle brands. This business prides itself on becoming a genuine extension of their partner's in-house teams and offering their staff real flexibility and remote working options. This is truly a people-first, forward-thinking business. As eCommerce Executive, you will work as part of a talented and collaborative team across varied projects from merchandising to acquisition, working with established retailers looking drive their next stage of growth. What you'll be doing This is truly an end-to-end role that will focus on supporting the eCommerce team in delivering trading strategy through effective merchandising, website optimisation and content creation. No day will be the same as you’ll be working across an exciting portfolio of brands getting stuck in with everything from SEO, marketing emails, setting up promotions, creating assets for the site, website management via Shopify and more. You'll work at pace and relish the opportunity to work on the full customer journey for a range of lifestyle brands. What's not to like? What experience you'll need Have worked in an eCommerce focused role working across trading, merchandising or marketing. Huge passion for eCommerce and an interest in lifestyle brands would be great. Familiar with cloud based project management tools such as Trello, Slack and Google Docs. High attention to detail and accuracy. Excellent interpersonal skills to manage partners and work closely with colleagues. Strong communication skills. What you'll get in return for your talents There is a competitive salary on offer up to around the £30k mark, as well as a host of benefits including flexible and remote working, generous holiday allowance, impressive training and development opportunities, a beautiful office space in central Bristol to work from if you wish (you'll only be required to be there on Tuesdays for trade day), brand discounts, unique socials and more. The team's business plan and way of working with their partners is very unique too, so this is an excellent environment to grow your skillset. What's next? Get in touch with Hannah to hear the finer details on this one.
  • 20th Oct

    eCommerce Analyst

    — - Global Engineering Firm

    Location:
    Wiltshire
    Type:
    Salary:
    35,000 - 45,000
    High Calibre Business. Innovative Technologies. Reporting to Global Direct Analytics & Insight Director. A great opportunity to join a global engineering firm who are innovative in everything they do and working with modern technologies. They are currently going through a team expansion thanks to an investment in their Analytics team. The company have the ambitious goal to double their staff load over the next few years, why wait to get involved? What you’ll be doing As an eCommerce Analyst you’ll be working in a growing team with innovative technologies. Your role will involve providing analytics, insights and reports to the eCommerce & Digital teams to help them further shape the company’s websites. You’ll also have the opportunity to utilise the suite of analytical tools the company are using, supporting daily meetings and insights and work with the director to deep dive into data. What experience you’ll need to apply Experience with Google Analytics Experience with SQL Strong skills telling a story with data Stakeholder management & communication skills Experience within an Analytical or eCommerce role What you’ll get in return for your experience   A base salary of up to £45,000 plus bonus and an excellent benefits package including 50% off products! What next? Please get in touch with Tegan with an updated CV today. Don’t hesitate to call/email with any questions.  
  • 19th Oct

    Senior Account Director

    — Digital Transformation, UX & Web Build Agency

    Location:
    London or Bristol with flexible working
    Type:
    Salary:
    £50k-£65k benefits
    Senior Account Director or Account Director role with an award-winning Digital and Insight-driven Marketing agency. Join a growing Digital Transformation team to lead some of the agency’s biggest accounts. Very competitive salary, benefits, career development plan, and flexible working on offer. We’re looking for a talented Senior Account Director or Account Director looking for a step up, to join an award-winning Digital and Insight-driven Marketing agency and lead and grow some of the agency’s largest accounts. They’ve got some amazing clients in the UK and globally, and the Senior Account Director will take the lead on 2-3 of their larger clients with full support from a heavy-weight Digital Project Management team and Strategist. They have offices in Bristol and London and offer very flexible working with 1 or more days per week in the office - ideally 2-3 days/week to get the most out of the team and collaborative culture of the agency, but it’s whatever works best for you.What you’ll be doing Following a number of significant new business wins, they’re looking to bolster their Client Services team with a Senior Account Director to lead 2-3 high potential client relationships across development, UX and Digital Marketing. The Senior Account Director will be responsible for understanding client goals – predominantly digital transformation objectives, and translating these into solid plans for portfolio growth, accurately forecasting revenue to the business. This role will work alongside a talented team of strategists, project leads, delivery teams and developers to deliver against these goals, ensuring that our work is of the highest quality and meets and exceeds client expectations. What experience you’ll need to apply Proven track record at Senior Account Director or Account Director level for a Digital Marketing, Digital Transformation, or complex Web Design/Build/UX focussed agency. A proven background in complex technical projects and web builds (ideally using Sitecore, Drupal or Umbraco CMS) A brilliant and inspiring communicator – great at writing and winning high-value proposals, RFPs and being involved in face-to-face pitches Experience of managing, developing, and coaching colleagues across multi-disciplinary teams. What you’ll get in return for your experience A competitive salary in the region of £55k-£65k depending on experience. Join a dynamic, engaged, and ambitious team as they embark on their next stage of growth. Amazing client base with national and global clients Very flexible working – ideally 2 or 3 days in the office but it’s up to you. Excellent benefits and a career path with no glass ceiling – this is your chance to lead and grow a whole department as their client portfolio continues to grow. What's next?If you’ve got experience as an Account Director or Senior Account Director and have worked for a digital agency working on large-scale transformation projects, then please apply right away!
  • 13th Oct

    SEO Manager

    — Scaling Multi-channel Retailer

    Location:
    Bristol
    Type:
    Salary:
    £45-60k
    Huge growth plans both in the UK & internationally. Highly specialist and collaborative team. Ownership of SEO strategy from day one. As SEO Manager you will be responsible for creating and delivering the company’s SEO strategy and roadmap across both the UK and International online stores. You’ll drive high quality traffic to multiple eCommerce websites by increasing their ranking across key terms in two main categories. What you’ll be doing Reporting to the Marketing Director, you will be an integral part of the team driving best in class SEO for the EMEA region. Day to day, you will formulate and deliver the SEO strategy across the company’s UK and international sites, included technical, content, offsite & promotion. You’ll use search insight to help drive decision-making and innovation across the business, working closely with the Digital Marketing team to drive tests and efficiencies, as well as share ideas and learnings to deliver a highly effective search operation. It will also be important to work collaboratively and cross-functionally with Digital, Trading and Content teams. Regular reporting of SEO performance using analytics tools will be essential, ensuring these are relayed in a clear and concise way, with the needs of all stakeholders in mind.What experience you’ll need to apply Hands on experience managing and improving SEO performance, ideally gained in a B2C business. Up to date knowledge of recent algorithm and Google developments, and extensive knowledge of the SEO landscape and Google Search Console. Solid understanding of Google Analytics to deliver insight and commercial analysis of performance. Ideally, you will have had some experience in Shopify Plus sites (but don't worry if you don't- this can be taught). A pro-active approach to problem solving. Excellent at multi-tasking and organisational skills. Great communication skills with the ability to present technical information in an accessible way. You'll also be able to use your communication style to work collaboratively across the business and potentially influence those around you. Be forward thinking. No two days are the same and the business is growing fast so you must be adaptable and willing to learn. Enthusiasm is a non-negotiable, as is the desire to work in a dynamic environment. What you’ll get in return for your experience A salary of £45-60k is on offer, dependent upon level of experience. Hybrid remote/office working is available, alongside a relocation package should you want to move to the South-West. What's next?Please send over your CV and drop Rina a line to hear more.
  • 12th Oct

    Junior Marketplace Manager

    — Premium brand

    Location:
    Cheltenham
    Type:
    Salary:
    Up to £26k
    New role focused on driving Marketplace success for a premium brand. Start up with a beautiful office space and fast paced culture. Huge career development opportunities. This premium fashion brand are making waves in the industry with their strong eCommerce and Marketplace presence and are now looking to add to their thriving team. This is a brand new role due to sustained growth, focusing on optimising sales through their Marketplace channels. With an already established presence in this area, it’s a great opportunity for someone keen to work at scale for an exciting and established start up. What you’ll be doing As a Junior Marketplace Manager you will take the brand’s offering on existing and emerging marketplaces to the next level. Zolando and Next are the key marketplaces right now, but as the brand expand across Europe the list will grow. As new products come live it will be key to get them onto these sites as soon as possible to ensure the range remains fully optimised and up to date. You’ll optimise everything from product descriptions, imagery, reviews and FAQs, alongside implementing special offers, discounts and promotions to drive commercial outcomes, taking into account the rules of the marketplace every step of the way.  What experience you’ll need Analytical mindset, comfortable analysing large sets of data. Have managed marketplaces in an eCommerce setting.  Imperative to have experience using Tradebyte. Familiar with MS Office tools (Excel and Word).  Solid copywriting and editing skills.  First rate communication skills. What you’ll get in return for your talents The salary for this one will be up to around the £26k mark, potentially more for the right person. This is a super fast paced creative environment, with a fab culture and talented team based in a beautiful studio in the heart of Cheltenham. What’s next?  Get in touch with Hannah to hear more about this one. 
  • 12th Oct

    Paid Social & Display Specialist

    — Highly-respected FS Business

    Location:
    Bristol
    Type:
    Salary:
    £35-40K
    Innovative approach to Digital Marketing. Collaborative team that encourages entrepreneurship. Channel ownership and budget management. A leading FS business that invests heavily in digital marketing is searching for an experienced Paid Social & Display Specialist to take ownership of these channels. Digital Media is at the heart of the company’s growth strategy, so you’ll be a crucial member of the Marketing team and be given the freedom to offer up new ideas and work with sizeable budgets. What you’ll be doing As the Paid Social & Display Specialist, you will take ownership of campaign planning and strategy for paid social and display channels to drive market-leading commercial performance. This includes day-to-day management, writing, setting up and delivering campaigns. Using your creative flair, you’ll work closely with the design team and external agencies to deliver winning creative strategies across both channels. You’ll also lead collaboration across senior stakeholders to push the channel strategy forward, in line with wider marketing plans, and communicate results to achieve industry leading outcomes. You will own the relationship with key external partners, such as Facebook and Google, to ensure full advantage is taken of all commercial opportunities that add value to the customer experience and drive innovation through the channels. This business has a test & learn approach in all areas, so you’ll need to proactive test latest platform updates, technologies, ads and landing pages to ensure you are achieving the highest conversion rate to deliver commercial gain. Last but not least, you’ll consistently use analytics tools to track performance and work with the client insight team to identify trends that will help optimise all campaigns. What experience you’ll need to apply Proven experience of managing effective PPC campaigns – predominantly Paid Social. A passion for the creative planning side of the role. Great communication skills, highly organised and reliable. Accountability of meeting targets. Experience using web analytics and strong numerical and analytical skills. Budget management experinece is preferred. Experience delivering campaigns across multiple Social Media platforms including Facebook, Twitter and Linkedin. Experience of running display through DSPs is a bonus, but not essential. What you’ll get in return for your experience A salary of £30-40k is on offer, dependent upon level of experience. There is scope for someone to come in at the top end and hit the ground running, or for someone with a good foundation in PPC to grow into the role and be upskilled. Hybrid remote/office working is available. What's next? Please send over your CV and drop Rina a line to hear more.
  • 11th Oct

    Assistant Email Marketing Manager

    — Global eCommerce Brand

    Location:
    Bristol
    Type:
    Salary:
    Up to £28k
    Global eCommerce powerhouse searching for an Email Specialist. Hugely respected retail brands and established digital team.    Excellent culture and opportunities for development.  Joining the eCommerce team of a hugely established business with an impressive multi-channel offering, this is a super exciting opportunity to own the email function as part of a team that will really nurture your career development.   What you’ll be doing  This is a busy and hands on role where you will shape and execute email strategy end to end, building, optimising and testing email campaigns and analysing their performance in order to maximise ROI, drawing key insights to consistently improve future campaigns. You will get stuck in managing coding, deployment, and database segmentation, as well as overseeing automated campaigns and everything in between, with the intention of driving sales, broadening reach and targeting lapsed shoppers. What experience you’ll need to apply Solid track record managing Email Marketing in an eCommerce environment. Understanding of HTML and CSS. Analytical ability, confident managing spreadsheets and using this to handle data. Experience of using tools to identify trends and take appropriate actions, i.e. Google Analytics.   Computer software proficiency (e.g. Excel, Access, PowerPoint, SharePoint, etc.) Strong commercial awareness and understanding of how Email Marketing impacts online turnover. Self-motivated with the ability to identify problems and demonstrate use of initiative. Strong organisation and time-management skills. Effective written and verbal communication skills. What you’ll get in return for your experience   A competitive salary of up to £28k is on offer here, alongside a stream of other benefits that come with working for a global, highly reputable organisation, including generous holiday allowance, remote and flexible working and much more. What's next? Please send your CV through to Hannah for more information. 
  • 8th Oct

    eCommerce Executive

    — Luxury Fashion Brand

    Location:
    Reading (direct links to London & free parking)
    Type:
    Salary:
    Up to £27k
    Highly established retailer with huge growth plans. Exciting opportunity for an ambitious eCommerce Executive to really develop their career. Flexible and hybrid working model. This successful, luxury fashion brand has been running for almost twenty years, so you’ll be working with a highly experienced and supportive team. Having gone from strength-to-strength, online sales are now the key focus of the business, and they are looking for a talented eCommerce Executive to join the team to support continued growth. What you’ll be doing Reporting into the eCommerce Merchandise Manager, your main remit will be the day to day running of the website with Magento, so experience with this platform is preferred but not essential. You’ll be managing all products online, including setting up and trading, whilst working with the wider marketing team to ensure consistency within your messaging. You’ll be involved in supporting product releases, website content, stock availability, price updates and promotions, page merchandise and page optimisation - but you will also be involved in areas such as website performance analysis, interaction with agencies and site improvement strategies. Lastly, they need somebody analytical with a keen eye for spotting online shopping trends and keeping up to date with reviewing competition weekly and provide recommendations or learnings. You’ll also need to have a keen interest or experience within a luxury fashion environment. What experience you’ll need to apply At least one year of eCommerce Experience within a fashion (ideally luxury) online environment or similar. Experience using Google Analytics or an equivalent analytical tool. A proven track record of working with Magento (highly desirable). A basic knowledge of Photoshop and HTML. A creative person, with an eye for the aesthetic on luxury fashion. Strong communication skills and a real team player. Experience of working with external agencies. What you’ll get in return for your experience A salary of up to £27k is on offer depending on experience, as well as the opportunity to develop your experience within a premium, luxury fashion brand. A whole range of additional benefits are available, please enquire with Hannah for more information. What's next? Please send your CV to Hannah to be considered!
  • 7th Oct

    Social Media and Digital Content Creator

    — Luxury Fashion Brand.

    Location:
    Berkshire / remote
    Type:
    Salary:
    £38-40k
    Join a well-established, luxury fashion brand with huge growth plans. Excellent opportunity for progression and longevity. Flexible working. This successful fashion brand has been running for just short of twenty years, so they are highly established within the marketplace. Having gone from strength-to-strength, they are now seeking a passionate and creative Social Media and Digital Content Creator to join their fantastic marketing team. What you’ll be doing Working closely with the Head of Marketing, you will be heavily involved in the creation of engaging content to push across all the brand’s platforms with a strong focus on social and digital channels. Experience within the luxury (ideally fashion) industry is important, as my client needs somebody who can adopt the brands language, tone and visual aesthetic. In this fast-paced and exciting role, you will be required to develop a thorough understanding of the brand identity and target audience to create brand-aligned innovative and commercially effective digital content. Focusing on the digital and social media strategy, your main remit will be to increase brand awareness and engagement. You will need to be organised and creative, as you will be building a content plan in line with the seasonal marketing calendar. You’ll need to combine your excellent writing skills with the ability to also create engaging videos and photography to be used across all social channels and support organic traffic growth using SEO best practices. This is a hugely varied role, and you’ll need to be a real team player as you’ll also be working closely with the Comms Manager to write, review and edit content for all online channels, but also work collaboratively with the Digital Marketing Executive to manage all the social media channels such as Instagram, Facebook, Twitter, Pinterest, YouTube etc. Working together, you will develop innovative content-creation ideas of campaigns and collaborations with influencers, with the wider goal of expanding the brands social reach and engagement. Further to this, you will be supporting the creative execution of paid social media, display and programmatic campaigns to drive customer acquisition and assist the creative team with the design of promotional materials. What experience you’ll need to apply A Digital Marketing qualification is highly desirable. Strong experience in social media. Highly analytical and experienced in reporting, particularly with Google Analytics. Strong editorial copywriting skills. The ability to film, edit videos or short films. A good understanding of Illustrator, Sketch, and Photoshop. A good understanding of mail marketing, ideally Klaviyo. Excellent Communication Skills. Highly motivated, creative and hardworking. Experienced in working within the fashion industry (or similar). What you’ll get in return for your experience A generous salary of £38-40k is on offer, as well as a range of other fantastic benefits. Please enquire with Alice for more information. What's next? This is an urgent requirement so please send your CV to Alice to be considered ASAP.  

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