Established business with exciting growth plans.
Opportunity to take ownership of the content marketing strategy.
Collaborative team and supportive culture.
A thriving marketing business, based in Gloucestershire, is on the hunt for an experienced content marketing specialist to take ownership of all editorial content, both organic and branded.
What you’ll be doing
You’ll be responsible for developing short, medium and long-term digital content strategies, including the yearly content calendar, and managing editorial budgets. This role is both a hands-on and strategic one; you’ll need to write witty, informative and engaging content to share across a range of categories and upload this to the relevant websites. You will have some external resource to lean on, in the form of freelance writers, who you’ll need to commission and manage.
As the content specialist, you’ll lead weekly brainstorming sessions to develop new editorial ideas and leverage your own media, influencer and social network to source quotes for stories from experts in various fields. Working with the commercial team, you will deliver cross-platform brand campaigns, all the while advising on branded content ideas to ensure they’re suitable both editorially and commercially.
Constant innovation and optimisation is a core pillar of this business. You’ll be expected to keep developing new content ideas to increases traffic growth, video views, social reach and engagement, in addition to introducing systems for better communication and planning within the editorial team (e.g. Notion, Slack, Trello.)
What experience you’ll need to apply
Strong knowledge of digital content marketing.
A portfolio of both long and short format editorial content
Excellent writing skills, including perfect spelling and grammar.
A good knowledge of SEO & discoverability best practises.
Ability to analyse and interpret data and optimise accordingly.
Strong teamwork skills, a good work ethic and a positive mentality.
Experience with Wordpress, Google Docs and all major social media platforms
Photography & video production experience is advantageous but not essential.
What you’ll get in return for your experience
A salary of £30-40k is on offer, alongside a stream of excellent benefits – please enquire for more info.
Send through your CV to Rina for to be considered.